Bespoke Packaging

by Donna Creek

We produced this Converse bespoke trainer box, designed by Accept and Proceed, to house the Converse pro-leather basket ball sneaker – one of the most popular Converse trainers that was originally released in the 1970’s.

The box took its design cues from a basketball court,  featuring an outer sleeve with gloss type which slips off to reveal the bespoke box within, which itself has girder struts that fold back to make the lid more rigid.  A tray holds the high-top converse trainers in place. Each platform in the base of the box was bespoke to each shoe size it holds, meaning that there were 15 size variants.

 

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