In the launch of FIFA 19, EA Sport designed an exclusive pack to send out to some of the most influential footballers including Ronaldo, DeBruyne, Neymar, Dybala to name a few.
Each case contained a brand new PS4 fully loaded with the new FIFA19 game, the console and controllers were housed in a black HD foam insert which was laser cut to fit perfectly around each item.
A second layer of the box was position on top to house the a copy of the game framed within an acrylic window which had LED lights fitted so that when the button on the top was pressed it would light up displaying the case. Each game was printed with unique artwork specific to that player and their name was foiled onto the top of the case and the iconic FIFA 19 designs were printed on a section wrapping around the box.
A special carton was also designed to ensure the acrylic cases could be transported safely all over the world to arrive in perfect condition for the player to open and unveil. A double walled e-flute card was created to fit each case perfectly and lined with strips of HD foam for added protection.
Similar brief? Want to find out more about how we did it? Simply get in touch.