S/S 2010 Launch Invitations

by Ed Smith

 

Commissioned by design consultancy Egelnick & Webb, we produced these playful invitations for fashion brand House of Holland.

Screen printed on clear polybags, the invitations contained die-cut, house-shaped confetti, reflecting the collection’s wedding theme. The design encouraged the guests to interact with the product by scattering the confetti over models passing on the runway.

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