Curve ID Launch Event

by Ed Smith

Exposures briefed us to produce material to support the Levis Curve ID UK launch, a two-day event held at a West End hotel and Soho club. We produced two gifts for guests: a book, vacuum packed in a screen printed translucent bag, and a key-shaped USB drive attached to a lanyard made from tailor’s measuring tapes.

We also compiled a document containing photographs and tweets from the after party as a parting gift. This had to be designed by 2am, printed overnight and delivered to guests’ hotel rooms by 6am the same morning.

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