Product Packaging

by Nirvana CPH

British brand Kent Brushes have been manufacturing brushes for over 230 years and are the worlds oldest hairbrush manufacturer. Partnered with the UKs largest department stores such as Selfridges, John Lewis, Harrods and Fortnum and Mason as well as in more that 50 countries worldwide, they produce an extensive selection of brushes including styling brushes, radials, ceramics, vents, ionic, paddle, volumising and pure bristle.

They pride themselves on quality so when they wanted to update their retail packaging for their pure bristle brushes they came to Nirvana to manage the creative production. Using 1000GSM Greyboard wrapped in Kraft paper, we produced a men and womens range of boxes printed 1 colour 2 sides with 100% ink coverage to bleed off all edges.

A flat packed rigid box was constructed with a fold over wrap around panel with magnetic closures, this panel also had an acetate window to display the brushes and was foil embossed in silver or black. Each brush was secured in position using elastic fastening.

 

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