Match 74 Shoe Box

by Angelique Blankson

This Summer Puma reissued a select number of it’s classic court silhouettes updating their designs while retaining an element of their original retro edge.

We were tasked by design agency Mission Media to produce fifty-seven personalised shoe boxes for the Match 74 tennis shoe along with a set of mini iron-on patches which were presented to an elite group of stylists, bloggers and VIPs including Rihanna, who was recently announced as a creative director for the brand.

The finished product reflects a classic and iconic design – check out PUMA’s promo video below:

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