Ecomm & Retail Packaging

by Nirvana CPH

Originally the home of Condé Nast’s catwalk coverage, content was migrated to Vogue Runway in 2015 and in 2016 the publishing empire launched their ecommerce site allowing consumers to buy brands such as Burberry, Coach and Gucci online.

We were were commissioned to design and create the branded packaging for the launch of this highly anticipated ecommerce site.  We were tasked with developing the full range of products that would be environmentally friendly and easy to store in the distribution centre; everything from receipt wallets swing tags and hangers, down to their gift boxes and outer delivery cartons.

Our creative production team developed a number of prototypes and cutter guides to ensure that every detail of the packaging was the ideal size and had the right functionality to perfectly suit their requirements. Extensive colour matching across the range was carried out to ensure consistent branding throughout.


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