Founded by former UN climate Negotiator Laura Hanning, Faldan is the worlds first ethical folding luxury bag. Realising that there was a gap in the market for a product that actively helped to reduce our wasteful habits, Hanning spent months folding origami shapes and calculating the best size and volume to make the Faldan bag as useful and purposeful as possible.
In launch of the collection we were tasked with the creative production of gift packaging for the bags. We developed a paper over board hinged lid box wrapped in G.F. Smith Extract Moon a paper developed from recycled coffee cups. The box was lined using Arjo Wiggins Pop ‘Set Ultra Red with a gold gloss foil emboss ‘Faldan’ logo on the lid. A corrugate transit box was made bespoke with an internal platform to house the gift box and secure it in transit, the same red was matched to line the inside of the box to give a more premium finish and each box was carefully wrapped in tissue paper to add to the sense of reveal.
The packaging was completed with a Litho printed fold out leaflet detailing how the bag tessellates open and closed, and can be lovingly looked after to last a lifetime.
Paramount to all of this was minimal miles, designing, printing and producing all packaging elements within Greater London.
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