Nike Grid

by Ed Smith

Nike’s advertising agency Wieden & Kennedy commissioned Nirvana to produce the graphics and other print collateral for the brand’s Grid running event.

We printed six-sheet posters in six colours, which were posted all over London. An A1 poster was also printed these were distributed to universities and shops, with event participants encouraged to ‘steal’ and display them in their own windows. For top contenders, we also produced bespoke scratch cards and USB sticks, packaged in a hexagonal tube of B Flute board with a six-colour screen printed top sheet.

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