Stella McCartney Press Invite

by Nirvana CPH

Stella McCartney has an amazing ability to craft inimitable show stoppers season after season, so when the Nirvana team were tasked to produce their AW17 show invite we knew it would be something exciting and imaginative.

Their playful invite consisted of a neon pink tubes which housed brightly coloured water balloons. Produced in bright pop set colours ranging from Flame orange, lime tonic, cosmic pink, infra violet and black.

Each tube was branded with their logo on the end disc and the show details for Winter Défilé were printed on the side, both in Kurz Gold foil.

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